Tom Ford

CGI

CGI

2026

A personal exploration into the interplay of light, material, and form, developed through Cinema 4D. This project focuses on building a visually compelling composition by studying reflections, surface qualities, and controlled lighting within a fully CGI environment. Each element is crafted to simulate the richness and precision of real-world product photography, using digital tools to replicate metallic finishes, soft gradients, and nuanced textures. The process continues in post-production, where the image is refined and elevated through retouching techniques, blending CGI with traditional image-making workflows. The result is a hybrid approach that merges technical reconstruction with creative direction, bridging the worlds of 3D rendering and high-end retouching to achieve a polished, campaign ready visual.

Category

Commercial

Year

2026

Services

Retouching - CGI